Invitation We have the utmost pleasure to invite you to an open seminar devoted to the subject of world-building in video games which will take place on the 12th of January 2017 in the Institute of Journalism and Social Communication at the University of Wrocław. Video games available on the market today are introducing abstract worlds and implementing advanced mechanisms that enrich the interactive entertainment, transforming it into a unique medium possessing its own poetics. However, regardless of their size, budget or complexity, video games possess common formal features, one of which is the virtual world around the player. Virtual landscapes, depending on the genre and platform in question, can have either marginal or crucial importance for the player, facilitating the process of immersion and further expanding the narrative sphere. Importance of the game world is even more vital when considering productions spanning several titles and platforms. Thus, importance of research dedicated to the process of world-building in games is becoming more important as creating games is further complicated by such factors as developer’s decisions, marketing factors, consumer demands, cultural texts and social trends. Hence, we would like to focus our attention on the subject of world-building in video games. In particular, we intend to explore existing game worlds, world-building techniques, mechanics, theories and methods for analysing the aforementioned components in order to deconstruct utilized game-building methods and decipher why virtual worlds are so alluring to players. Discussion regarding these concepts will be facilitated by our invited plenary speakers who will share their observations and conclusions regarding the subject. We cordially invite you to join us. Our seminar is directed at academics working in the field of game studies, professionals developing games and students who wish to learn more about both the development and modern research regarding games. Participation in the seminar is free of charge, however, we would like to ask all interested participants to register beforehand by submitting their name and affiliation to firstname.lastname@example.org Confirmed plenary speakers include: – Espen Aarseth – Frans Mäyrä – Aki Järvinen – Olli Sotamaa – Agata Zarzycka – Piotr Kubiński – Tomasz Z. Majkowski Detailed programme of the event will be published in November 2016.